Every industry is driven by some trends that are influenced by different elements. This is especially true about web design industry. From the start of this new technology related revolution, we have seen number changes in the way we design and develop website. The innovation in technology has continued to influence what types of website will be more liked and appreciated by internet users.

Any one not following these emerging trends is considered behind the time, therefore following most of these trends does make some sense because it may help you to stay on top as well.  While considering what’s going on in web design industry from last few years and how it has evolved until now, we believe it will provide our readers an idea where is industry right now and where it is leading in near future.

From last few years, we have consistently seen the new websites that were designed with parallax scrolling’s. For the people who don’t know about it, parallax scrolling is the website design trend that with background content and image is moved at a different speed than the foreground content while scrolling the page. Despite the fact, this trend has been popular and gave many website a neat way of scrolling at varying speed, it is not seems to be remain popular in future. Why we believe this trend is going to decline because in future it’s all about customer experience and it results in slow loading speed. It may be the factor for slower website.

Flat web page websites are actually quite good as they reduce the users’ needs to navigate through pages to explore the content. Perhaps it is an added bonus that there is no need to think about how user journey takes place from landing page to other sections. However real problem here is users quickly assume that it’s what everything on the page that you want. Therefore, in order to attract the users it heavily relies on above the fold information provided on the web page. One of the biggest problems that occurs here is that with website visitors may navigate away from main page without viewing other sections. As blogs or other sections like FAQs are required to be on other pages.

  1. No More Complicated Typography.

With so many typefaces to choose from today, it’s no surprise that web designers are constantly fighting the temptation to use different types of fonts on any given page. In some cases, they even bypass the common typography sense of not using more than two to three fonts on one page.

Even though some websites do cleverly find ways to justify the use of multiple fonts, you will eventually start to see the trend dying out. With users being so constantly wired and connected on a daily basis, a web page that is cluttered with multiple typefaces and fonts will undeniably drive them away, as opposed to one that delivers information in a clean and concise manner.

By 2020, you can expect to see a lot of sites with overly complicated fonts dying out because the average user is a highly connected mobile user – he/she wants nothing more than to have information quickly delivered in a clean, clear and concise manner, just to reiterate.

  1. No Future for Overly Complicated Design.

Speaking of over complicating things for users, another trend that is sure to die out is websites that love overdoing it. We do agree wholeheartedly to the fact that attention to finer details is quite important, however, going overboard is just plain stupid. With the way things are evolving in the technological and online space, it’s going to become increasingly challenging for online businesses to attract and retain attention of the average user.

For a fact, the average user simply wants quick access to information right at their fingertips, in the least amount of time possible. Over complicating website layout as well as navigation will be a surefire way to put people off which is why sites with layouts going all over the place, using way too many colors and fonts, and complex navigation will eventually frizzle out.

  1. Card Based Web Design

You will notice many card-based website designs all over internet today, particularly on news and real estate sites, where little rectangles filled with inclusive text and images enrich the users’ minds with essential information. In fact, many website designers love sticking to a card-based layout due to the balance it provides between clear aesthetics and simple usability.

However, despite being really popular up until last year, there’s now an emerging trend where designers are really starting to experiment and innovate with card-based layouts. Don’t be surprised at all if the standard card layout is completely out in a few years.

Additionally, a website layout heavy on image cards might work well for visually driven websites, but one where content is top priority, can drive users to “analysis paralysis”.

Simplicity and high usability is undeniably going to be a top priority for all web designers in 2018 and beyond, so you can bet we’re going to either see card layouts disappearing altogether or see them in a heavily modified form.

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