You had a great website designed ten years ago. That was a great success at that time. But as technology progress, style changes, it may already have become obsolete or outdated.
Can you afford to have Poorly designed or outdated Website?
I am sure you can not if know 94% Customers says they rejected or mistrusted websites due to its poor design. While 48% customers cited Website design as number one factor in deciding the credibility of the business. If you are planning to hire web design and development company then you should be able to evaluate your current design and suggest you appropriate changes in it.
Poorly designed and outdated website sends very wrong message to your customers.
it’s a fact that most of the websites on the internet today are either obsolete, poorly designed or outdated, that may result in significant damages to your “brand ” or business online.
How would you know, it’s time to reinvest in your website design? You should look for following signs.
One of the very first sign to check for is the increased bounce rate. If your website is consistently getting over 60% bounce rate, then you should consider getting it redesigned and optimized.
The websites need updates of contents and information on regular basis, to keep the interest of customers. If you have not updated it for more than a year, then it is time to spend some time and money to update it.
If you have Flash only website, then you should forget it will ever get good ranking in search engine. It is so because all popular search engines including good and Yahoo cannot read contents of Flash websites. As a result, you are going to lose any traffic from search engines due to poor ranking.
As Mobile users overtake desktop users, having a mobile friendly website is essential for every business. If your website does not have a responsive design and can’t be displayed on smaller devices, then it is the time to update it with a responsive mobile friendly design.
Nothing can be more annoying for website visitors then clicking on a link and having “ page not found” error on screen. If it has links to internal or external sources, then make sure all of these links are fully working. You should periodically check for broken link and remove/replace them with new pages.
Gone, the days of having a website with just general information about your business. Customers today are spending more and more time on the internet, and they tend to search information about different products and latest market trends to feed their information hungry brains. So if you are not continuously updating the contents according to the interest of customers, you will soon start losing their interest in your company. Update your website design, include blogs, ebooks and other information that that may gain customers attention. Moreover, it will increase the trustworthiness of your brand.
If your website takes more time to load and is slow to navigate, then You may lose a significant number of visitors. There are a number of factors that affect the speed, like a design, the speed of the server, size of images, etc. whatever the reason, you will not be able to get good search engine ranking with it.
If you are looking for web design company in Dubai then you may contact Whitehats Design for highest quality service.